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Dugan Sales and Service
Dugan Sales and Service is a long-standing appliance store that has been in business for over a century. As they seek to modernize their image, they are looking for a new logo that will appeal to younger generations while still maintaining their brand recognition.
Identity & Branding
Before
After
In redesigning their logo, it was crucial to retain the iconic 3 leaf clover that was a hallmark of their previous design. However, I opted to update the color to a deeper shade of green to imbue the logo with a more modern and sophisticated feel.
Love the design!
Jeremy McBurney, President @ Dugan Sales & Service
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